Education & Preparation

University of Los Angeles, California — English B.A. with a Minor in Professional Writing

GPA: 3.8 Dean’s Honors List, Tau Sigma Honor Society

Relevant Courses: Business and Entrepreneurship, Digital Writing and Web Literacy, Public Writing, Writing for Multimedia Environments (specialization in Arts and Entertainment)

Certifications & Qualifications

Google — Digital Marketing & E-Commerce Certificate

• Learned how to engage customers through digital marketing channels such as email campaigns, social media, and SEO.

• Measured marketing analytics and discovered effective methods for building customer loyalty.

• Used platforms such as Google Ads, Google Analytics, and Twitter to better understand customer outreach.

• Studied marketing campaign metrics, such as ROI, ROAS, and cost per sale, to gauge advertisement effectiveness and to better understand target audience.

Professional Experience

Coffee Bean & Tea Leaf — Training Shift Supervisor

• Interviewed, onboarded, and trained over 25 new hires resulting in our store being recognized for the highest retention rate in the company.

• Routinely coordinated with headquarters to implement new company programs and policies such as: ensuring the team’s strict adherence to COVID-19 protocol, testing employee knowledge of workplace safety on a monthly basis, and introducing seasonal beverage recipes.

• As the first and only training shift supervisor at the time, initiated the transformation of our location into a Certified Training Store (CTS) in 2018, leading to the training and certification of team members, supervisors, and general managers up to corporate expectations district-wide.

• As team leader during retail-oriented promotions, determined individual sales goals, boosted team morale through employee recognition, and coached underachieving team members into high performers.